Manage INC.

About Us

The MANAGE, INC. team perfectly exemplifies the concept of multifamily management excellence and stands as an example of balancing the needs of community residents with the goals of property owners. An underlying factor in our team training is the realization that each multifamily community offers unique challenges and opportunities. This training enables our team members to recognize these situations and excel in resolving them. Our seasoned property management staff have the confidence and expertise needed to effectively manage their apartment communities.

Manage, Inc.’s hiring policy is simple: by hiring the very best, we gain expertise in diverse fields such as finance, property management, resident services, and human resources. This diversity assures valuable contributions to our philosophy of excellence and innovation anchored by knowledge and experience.

A Person Showing Keys of a House

Our Team

Robert F. Nielsen,
Founder

A Master’s graduate of the University of Nevada, Robert Nielsen’s career is distinguished by his commitment to creating quality multifamily housing throughout Nevada. As the developer of more than 19 multifamily communities valued in excess of $80 million, he is noted for his ability to satisfy the diverse and detailed requirements of institutions and agencies involved in the creation of affordable housing. His strength in packaging equity and debt financing has earned him the respect of numerous financial institutions. Nielsen is also the recipient of the coveted Daniel B. Grady Award sponsored by Fannie Mae and has served on a variety of housing committees at local, state, and national levels at the request of two mayors, the governor of Nevada, and a United States senator.

Debra M. Crutcher,
President (CPO, C12P, HCCP)

Debra started her multifamily housing career in 1986 as a leasing consultant and quickly worked her way up to property manager of very large multifamily complexes. In February 1995, she began her career path with Shelter Properties, aka MANAGE INC. Hired to interview and process applications for approximately 500 site-based, assisted HUD, Section 8 apartments, she was instrumental in the successful opening and leasing of new tax credit properties from 1995 to 2013. Additionally, she provided ongoing training related to compliance protocols for the company. In March of 2019, Debra was promoted to general manager. In this role, she continues to provide training to MANAGE INC.’s property management staff, recruit new talent, foster relationships with vendors, and maintain oversight of compliance protocols.
As Robert Nielsen sought to retire from MANAGE INC.’s operations, it was a natural and obvious choice to elect Debra Crutcher as president and CEO of MANAGE INC. Debra continues in her role as general manager while leading the company as CEO. As such, she is still on the frontline, administering MANAGE INC.’s day-to-day operations.

Kenneth Palmer,
CFO

An accountant with expertise in the financial aspects of development, construction, and property management, Ken Palmer contributes a depth of experience and breadth of knowledge rarely found in one individual. His Ability to oversee the financial administration of more than 10 individual multifamily and senior communities is a testimony to his unique skills.

An accountant with expertise in the financial aspects of development, construction, and property management, Ken Palmer contributes a depth of experience and breadth of knowledge rarely found in one individual. His ability to oversee the simultaneous financial management of more than 10 individual multifamily communities is a testimony to his unique managerial skills.

MANAGE INC.’s hiring policy is simple: by hiring the very best, we gain expertise in diverse fields such as finance, marketing, client and resident services, and human resources. This diversity assures valuable contributions to our philosophy of excellence and innovation anchored by knowledge and experience. His ability to oversee the financial administration of more than 10 individual multifamily and senior communities is a testimony to his unique skills.